The GRAMMY Awards | 2020 OOH
The 2020 GRAMMY Awards celebrated evolution by highlighting the unapologetic nature of marching to the beat of your own drum. The campaign platform "Uexpect Everything" emerged from the notion that evolution is unpredictable and uncontrollable. Featuring artists like Billie Eilish, Lizzo, and Lil Nas X in our OOH illustrated to the world that we stan the unconventional. To viewers, the GRAMMYs broadcast would be one to remember, where anything could happen on the stage. |
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